The invention process has two paths. One leads to success and riches, the other leads to frustration, wasted time and money and despair.
The first path, which is traveled by few, requires knowledge of the invention process and an inventors guide to help you avoid the common pitfalls.
The second path is well worn. It is usually followed by first time inventors who do not understand how to protect or market their invention. They usually are reluctant or inexperienced in the assembly of the innovation team, the investment team and the commercialization team.
4Steps2.com can help you:
Confirm your invention’s value in the market
Understand your target markets
Think like an entrepreneur
Communicate with the appropriate investors
Protect your invention without spending all of your money
Develop a winning commercialization strategy
Avoid the common mistakes that let others get rich off of your invention
Contact us to see how 4Steps2.com can help you make the right decisions to make money off of your inventions.
1.800.474.3610
New Product Development for Small Businesses
The majority of new product development efforts do not succeed. These market failures mean lost revenue, non-recoverable investments, demoralized employees and over cautious management teams. All of this can be avoided by spending the time and money to develop a new product development strategy for your business.
The return on creating a new product development strategy is HUGE! You’ll know what you want and when you want it. You’ll develop an idea management system and innovation management techniques.
You’ll know what to develop based on market needs. You’ll develop a successful commercialization process that will insure that you move through the new product development stages in an efficient and cost effective manner.
4Steps2.com can help you:
Confirm your invention’s value in the market
Understand your target market
Protect your invention without spending all of your money
Develop a winning commercialization strategy
Write a capital raising commercialization plan
Implement a cost effective idea management system
Tailor efficient innovation management techniques to your business
Improve your innovation team
Recruit the appropriate investment team
Increase your ROI on new product investments
Reduce the time to bring your new products to market
Contact us to see how 4Steps2.com can help you improve your new product development strategy and increase your ROI.
1.800.474.3610
University Technology Transfer Management Team
Technology transfer offices spend a lot of time trying to instill an entrepreneurial mindset in their lead investigators and innovation teams. University commercialization of research requires an understanding of the target markets and the ability to raise capital and develop productive business partnerships.
You, as a technology transfer officer are usually asked to do a lot with a little. You are asked to evaluate markets, minimize risk exposure, obtain patents, develop agreements and get a huge ROI for the university.
You have to do this while trying to convince the principal investigator to think like an entrepreneur and to be flexible in the technology transfer commercialization process.
This process happens in both licensing and business start up situations. Both the innovation teams and the investment teams have to be flexible. Your job is to keep the technology transfer commercialization process moving forward.
We can help you:
Get market confirmation of your research value
Develop a successful research commercialization plan
Recruit the right investment team for your R&D commercialization efforts
Establish effective collaboration and communication systems and protocols
Create an entrepreneurial environment and culture
Identify a practical intellectual property protection strategy
Contact us to see how 4Steps2.com can help you improve both your return on time and your return on investment in your R&D commercialization efforts.
